Public Workshop Notice:  Statewide Marketing, Education, and Outreach (A.12-08-007)

January 12, 2017
9:30 AM to 5 PM

 California Public Utilities Commission


505 Van Ness Ave.

San Francisco, CA 94102

Proceeding A.12-08-007 is providing direction to the Statewide Marketing, Education and Outreach program known as “Energy Upgrade California.” Decision 16-03-029, from September, 2016, states “…we endorse and establish a collaborative, record-based process to be followed by the statewide implementer, local program administrators, and other stakeholders to develop the five-year ME&O Strategic Roadmap and Annual Joint Consumer Action Plans. …  We direct the statewide implementer and other stakeholders to ensure that this process results in final “deliverables” including (1) revised strategies to implement the adopted short- and long-term goals of the program; (2) revised measurable objectives to determine success in implementing the strategies; (3) specific metrics to be used to evaluate the progress and success of the program; and (4) the five-year Strategic Roadmap and the first Annual Joint Consumer Action Plan.”

 A competitive RFP process led to the selection of DDB as the implementer for Statewide ME&O as of January 1, 2017.  

 On November 29, 2016, the Commission held an initial workshop to present evaluation results, and to initiate a discussion regarding vision, strategies, objectives, and metrics for the program. The focus of the January 12, 2017 workshop will be the development of the 5 year Strategic Roadmap and the integration between statewide ME&O and that implemented by program administrators. This will be followed by a third workshop on February 8, 2017, to discuss the 1 year Joint Consumer Action Plan. 

  Workshop materials will be posted on this page as they become available.

 For more information, contact Rory Cox at


Remote access:

Thursday, January 12, 2017

9:30 am  |  Pacific Standard Time (San Francisco, GMT-08:00)  |  6 hrs 30 mins

Meeting number: 743 938 692 

Meeting password: !Energy1

Join by phone  

Call in: 866-642-1440

 Participant passcode: 751-6937  





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